Balance the buzz

Designer

A campaign to show freshmen that
Socially connected people manage their
drinks to get more from the night.

For Allen Hall Advertising
Art Direction: Alie Williams, Brooke Harman, Denzell Gallegos
Copy Writing: Ashanna Molokwu, Sean Scott
Strategy: Nita Bhowjwani, Meghan Jacinto
Project Managing: Rachelle Roldan
Media Planning: Julia Taylor, Michael Stephenson
Producer: Brayden Figueroa

Logo:

 
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guidebook:

Decision tree scratch it:

 
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Non-traditional: